Ready, Set, Paid Ads
Do not spend another cent on paid advertising, until you listen to this Podcast! Welcome to Ready, Set, Paid Ads, the podcast that helps business owners and marketing professionals to take back control of their Facebook, Instagram, TikTok and Google ads! I’m your host - Mary-Anne Amies founder of award winning Digital Marketing Agency, Wise Up Marketing. With a career in marketing spanning more than two decades, I am a passionate mentor, coach and speaker, who is dedicated to helping business owners and marketing professionals to succeed. I have managed millions of dollars in paid advertising for clients big and small, and have seen inside thousands of paid ads accounts. I’ve seen the good, the bad and the just plain mind-boggling set-ups. I started this podcast to help you create digital marketing for paid ads success. Each fortnight you’ll hear from me and together we’ll work through the essential ads knowledge and skills, and on alternate fortnights you’ll hear from big names in business and marketing, as I interview them to hear how they tackle paid ads, what has worked well, and what have been their biggest learnings. Whether you are DIYing or outsourcing, you will learn the foundations you need to succeed, plus grab insider agency tips on how to make every dollar work harder. It’s time to subscribe and listen, and unleash the power of Paid Ads to its full potential!
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Episodes
Thursday Oct 12, 2023
Thursday Oct 12, 2023
With over 17 year’s experience as a designer, creative thinker, problem solver and visual communications strategist, Kylie Hannaford is the Founder and Creative Director of Three Blocks Left, a brand and design studio in Sydney. In this episode we talk about the evolution of branding and how small businesses can effectively execute their brands in a digital age.
Kylie shares her expertise on what has shifted in the last decade, and gives top tips for how business owners can take a brand strategy and make it shine on online.
You can connect with Kylie on Instagram @threeblocksleft or learn more at threeblocksleft.com.au
Thursday Oct 05, 2023
Thursday Oct 05, 2023
Are you a local business looking to grow? Or about to launch into a local area? This episode breaks down 7 tactics for nailing local marketing to attract and retain local clients and create a thriving business!
Saturday Sep 30, 2023
Saturday Sep 30, 2023
Jane Mow is a highly sought-after Personal Brand Stylist and Style Coach, passionate about inspiring female leaders to find their personal style. In this episode of Marketing with Confidence we talk about the power of curating your style, the impact it has on your business and how it can help you to show up with confidence to attract the career, business, and life of your dreams!
You can connect with Jane on Instagram @janemowstylist and learn more at janemow.com
Thursday Sep 21, 2023
Thursday Sep 21, 2023
In the world of digital marketing, reaching your target audience effectively can be a daunting task, especially for small business owners who are just starting out and may have limited budget. It might seem tempting to boost your posts on the Meta Platform to get your business noticed. However, before you hit that "Boost" button, it's crucial to understand why boosting ads on Meta might not be as effective as it seems. In this podcast, I explore some of the pitfalls small business owners should be aware of.
Thursday Sep 14, 2023
Thursday Sep 14, 2023
Charmaine Keegan is a Trainer, Keynote Speaker, Director and Founder of Smarter Selling – with a sales career spanning over 30 years. She has trained over 8000 Sales Leaders and professionals, empowering them with the confidence to embrace Leading and Selling with integrity. We have been working together for over a decade, and today she joins me on the Marketing with Confidence podcast to discuss what it means to sell with integrity and how business owners can help drive a high performing team.
You can connect with Charmaine on LinkedIn https://www.linkedin.com/in/charmainekeegan or learn more about www.smarterselling.com.au
Thursday Sep 07, 2023
Thursday Sep 07, 2023
No longer the new kid on the block, TikTok has grown to 2 million users in Australia and although thats still just 20% of total Instagram users, you're likely to be being told to jump it on now! In this episode I share my thoughts on what sort of businesses may work best on TikTok, and what to consider before going "all-in" on a TikTok strategy right now.
Thursday Aug 31, 2023
Thursday Aug 31, 2023
Taryn Williams has been founding exceptionally successful businesses since she was 21, and today she joins me on Marketing with Confidence, to talk Successful Influencer Marketing strategies for business owners. Taryn shares how Influencer Marketing can be a cost effective strategy, some of the best in market examples she has seen and her top tips for business owners looking to collaborate with creators. Plus we learn about her new venture #Gifted and I even have a special code for a one month trial for listeners - just DM on Instagram or LinkedIn to grab it. You can find Taryn at tarynwilliams.com.au or check out hashgifted.com to get started!
Thursday Aug 24, 2023
Thursday Aug 24, 2023
To celebrate my 50th Podcast Episode of Marketing with Confidence, I asked my good friend and business bestie Bec Hughes to interview me. Bec put me in the hot seat with surprise questions! We chat about my purpose, how I lead my team, my business crushes and who I'd invite to the ultimate bucket list dinner party! I had a ball recording this and hope you enjoy getting to know me a little bit more!
Thursday Aug 17, 2023
Thursday Aug 17, 2023
I am joined in this episode by Susan Dean from Dean Publishing. Susan discusses her love for uncovering personal stories, and how we can rise above imposter syndrome to ensure our story gets out, for the benefit of others and our own business growth. This is a great episode for anyone who has ever considered writing a book... or who wants more confidence to share their story online! You can find and connect with Susan and Dean Publishing on Instagram, or learn more about how they help put your personal story to print at www.deanpublishing.com
Thursday Aug 10, 2023
Thursday Aug 10, 2023
Shopify, Wordpress, Wix, Squarespace.. and so many more! Navigating where to build your website, when to DIY and signs to call in the experts can be a minefield. In this episode I break down a jargon free look at where to build your website, based on 13 years of creating websites for clients.