Ready, Set, Paid Ads
Do not spend another cent on paid advertising, until you listen to this Podcast! Welcome to Ready, Set, Paid Ads, the podcast that helps business owners and marketing professionals to take back control of their Facebook, Instagram, TikTok and Google ads! I’m your host - Mary-Anne Amies founder of award winning Digital Marketing Agency, Wise Up Marketing. With a career in marketing spanning more than two decades, I am a passionate mentor, coach and speaker, who is dedicated to helping business owners and marketing professionals to succeed. I have managed millions of dollars in paid advertising for clients big and small, and have seen inside thousands of paid ads accounts. I’ve seen the good, the bad and the just plain mind-boggling set-ups. I started this podcast to help you create digital marketing for paid ads success. Each fortnight you’ll hear from me and together we’ll work through the essential ads knowledge and skills, and on alternate fortnights you’ll hear from big names in business and marketing, as I interview them to hear how they tackle paid ads, what has worked well, and what have been their biggest learnings. Whether you are DIYing or outsourcing, you will learn the foundations you need to succeed, plus grab insider agency tips on how to make every dollar work harder. It’s time to subscribe and listen, and unleash the power of Paid Ads to its full potential!
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Episodes
Thursday Aug 24, 2023
Thursday Aug 24, 2023
To celebrate my 50th Podcast Episode of Marketing with Confidence, I asked my good friend and business bestie Bec Hughes to interview me. Bec put me in the hot seat with surprise questions! We chat about my purpose, how I lead my team, my business crushes and who I'd invite to the ultimate bucket list dinner party! I had a ball recording this and hope you enjoy getting to know me a little bit more!
Thursday Aug 17, 2023
Thursday Aug 17, 2023
I am joined in this episode by Susan Dean from Dean Publishing. Susan discusses her love for uncovering personal stories, and how we can rise above imposter syndrome to ensure our story gets out, for the benefit of others and our own business growth. This is a great episode for anyone who has ever considered writing a book... or who wants more confidence to share their story online! You can find and connect with Susan and Dean Publishing on Instagram, or learn more about how they help put your personal story to print at www.deanpublishing.com
Thursday Aug 10, 2023
Thursday Aug 10, 2023
Shopify, Wordpress, Wix, Squarespace.. and so many more! Navigating where to build your website, when to DIY and signs to call in the experts can be a minefield. In this episode I break down a jargon free look at where to build your website, based on 13 years of creating websites for clients.
Thursday Aug 03, 2023
Thursday Aug 03, 2023
In this episode I am joined by Hayley Maxwell personal brand and messaging coach, talking about intentional messaging. In an online world of infinite noise, Hayley shares how to be an influential thought leader especially if you are an introvert and how getting intentional with your messaging will attract your tribe and bring more conversions to your business. A must listen for introverts and the extroverts that market to them! You can connect with Hayley at hayleymaxwell.com or via LinkedIn and Instagram.
Thursday Jul 27, 2023
Thursday Jul 27, 2023
Your current customers are the key to growth in your business. In this episode I explore Retention as a key marketing strategy, and how you can get more from the customers you already have. When we think about the costs to recruit a new customer into our business it makes sense to maximise the value we can add and the ways in which we can solve their problems too.
Thursday Jul 20, 2023
Thursday Jul 20, 2023
In this episode Kerry Anne Nelson from Verve Operative, self-confessed addict for processes and systemising business, shares her story of turning around a failing family business amid a tragedy. Kerry Anne explores what sustainable growth is, and where business owners fall down striving for it. This episode is jam packed with great advice and a must listen!
To learn more about Kerry Anne and Verve Operative visit https://operationverve.com or connect to Kerry Anne on LinkedIn.
Thursday Jul 13, 2023
Thursday Jul 13, 2023
As we all ride the economic roller coaster together, slashing the marketing budget can be seem an easy win for reducing costs.
In this episode of Marketing with Confidence, I discuss if it's indeed time to slash the marketing budget for your brand, where to trim your digital marketing spend without impacting your position in the market or future growth and how to maximise the engaged customer you already have.
Thursday Jul 06, 2023
Thursday Jul 06, 2023
In this CEO Briefing I catch up with Content Marketing expert Sarah Spence from Content Copywriting. Sarah is a neurodivergent leader obsessed with adding real value to the people and brands she works with. She leads with quiet rebellion, refusing to do things the way they've always been done. Bringing together data-driven strategy with human-centred content, she leads her team to deliver quality results with trust, confidence and authenticity. You’ll love this deep dive into Content Marketing and why it’s at the epicentre of all your brands marketing priorities.
You can find Sarah on Instagram at @contentcopywriting or LinkedIn @sarah-spence-7413b930
Thursday Jun 29, 2023
Thursday Jun 29, 2023
Digital Marketing is an industry built on change and the need to adapt, so with the sudden race to embrace AI, us digital marketers are ready! In this episode I discuss 3 ways that you can dip your toe into AI powered tools to support your digital marketing activities.
Thursday Jun 22, 2023
Thursday Jun 22, 2023
Obsessed with helping women make more money, I am thrilled to talk to Angela Henderson in this episode, where we dive into building profitable businesses.
Angela talks about where women fall down, how to market in harder times and generously shares her 3S Framework and how it creates more profit without burnout!
Be sure to connect to Angela via www.angelahenderson.com.au