{"store":{"baseInfo":{"podcastTitle":"Ready, Set, Paid Ads","slug":"marketingwithconfidence","podcastDescription":"Do not spend another cent on paid advertising, until you listen to this Podcast!\n\nWelcome to Ready, Set, Paid Ads, the podcast that helps business owners and marketing professionals to take back control of their Facebook, Instagram, TikTok and Google ads!\n\nI’m your host - Mary-Anne Amies founder of award winning Digital Marketing Agency, Wise Up Marketing. With a career in marketing spanning more than two decades, I am a passionate mentor, coach and speaker, who is dedicated to helping business owners and marketing professionals to succeed.\n\nI have managed millions of dollars in paid advertising for clients big and small, and have seen inside thousands of paid ads accounts. I’ve seen the good, the bad and the just plain mind-boggling set-ups. I started this podcast to help you create digital marketing for paid ads success.\n\nEach fortnight you’ll hear from me and together we’ll work through the essential ads knowledge and skills, and on alternate fortnights you’ll hear from big names in business and marketing, as I interview them to hear how they tackle paid ads, what has worked well, and what have been their biggest learnings.\n\nWhether you are DIYing or outsourcing, you will learn the foundations you need to succeed, plus grab insider agency tips on how to make every dollar work harder.\n \nIt’s time to subscribe and listen, and unleash the power of Paid Ads to its full potential!","podcastLogo":"https://pbcdn1.podbean.com/imglogo/image-logo/14089550/Ready_set_paid_ads__6tqw28.jpg","podcastShareLogo":"https://d2bwo9zemjwxh5.cloudfront.net/image-logo/14089550/Ready_set_paid_ads__6tqw28_1200x628.jpg?s=52bafb7f6cd91ca1b9252f7857447d70&e=jpg","podcastUrl":"https://marketingwithconfidence.podbean.com","podcastCanSearched":true,"feedUrl":"https://feed.podbean.com/marketingwithconfidence/feed.xml","theme":"elegant","podcastDeepLink":"https://www.podbean.com/pu/pbblog-vuzyt-d6fd4e","removePodbeanBranding":"no","brandingLogo":null,"timeZone":{"timeZoneId":75,"gmtAdjustment":"GMT+10:00","useDaylightTime":1,"value":10,"text":"(GMT+10:00) Canberra, Melbourne, Sydney","daylightStartTime":"First Sunday of October +2 Hours","daylightEndTime":"First Sunday Of April +3 Hours/First Day Of Next Year","timezone":"Australia/Sydney"},"podcastDownloads":null,"totalEpisodes":118,"showComments":true,"iOSAppDownloadLink":null,"customizeCssUrl":null,"androidAppDownloadLink":null,"showPostShare":true,"showLike":true,"author":"Mary-Anne Amies","engagementStatsBaseUrl":null,"shareEmbedLink":"https://admin5.podbean.com/embed.html?id=pbblog-vuzyt-d6fd4e-playlist","language":"en","sensitivitySessionExpireTime":3600,"podcastApps":[{"name":"Apple Podcasts","link":"https://podcasts.apple.com/us/podcast/marketing-with-confidence/id1644789840","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/apple-podcast.png","title":null},{"name":"Podbean App","link":"https://r4j68.app.goo.gl/?link=https%3A%2F%2Fmarketingwithconfidence.podbean.com%3Faction%3DopenPodcast%26podcastId%3Dpbblog14089550%26podcastIdTag%3Dvuzyt&dfl=https%3A%2F%2Fmarketingwithconfidence.podbean.com&utm_campaign=pb_web&utm_source=podbean_web&utm_medium=dlink&imv=670&amv=530&isi=973361050&ibi=com.podbean.app.podcast&ipbi=com.podbean.app.podcast&apn=com.podbean.app.podcast","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/podbean-app.png","title":null},{"name":"Spotify","link":"https://open.spotify.com/show/3ubiJdLeXy0lCnbNyAt71G","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/spotify.png","title":null},{"name":"Amazon Music","link":"https://music.amazon.com/podcasts/cda8ea41-2063-4450-a7db-88fba7e9042d","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/AmazonMusic.png","title":null},{"name":"iHeartRadio","link":"https://iheart.com/podcast/105827445","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/iHeartRadio.png","title":null},{"name":"Podchaser","link":"https://www.podchaser.com/podcasts/marketing-with-confidence-4878086","image":"https://pbcdn1.podbean.com/fs1/site/images/admin5/Podchaser.webp","title":null}],"components":{"base":[{"id":"MainStyle","val":"light"},{"id":"Font","val":"Avenir"},{"id":"SecondaryFont","val":"Avenir"},{"id":"PlayerColor","val":"#8fc31f"},{"id":"PlayerStyle","val":"player1"},{"id":"PlayerWave","val":"show"},{"id":"Favicon","val":null},{"id":"CookiesNotice","val":"hide"},{"id":"CookiesNoticeContent","val":"

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When we plan our digital marketing activity we often focus on social media and paid ads. In this episode I share what I see as the most overlooked, yet effective digital marketing strategy.

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When we plan our digital marketing activity we often focus on social media and paid ads. In this episode I share what I see as the most overlooked, yet effective digital marketing strategy.

The most overlooked digital marketing strategy

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